Five Reasons to Come to June’s Lunch & Learn

Interested in learning how to interpret and make the most of your website’s analytics? Join us at our free Lunch & Learn June 15, 2017 at Innovation Depot in Birmingham, AL.

woman's shoes at a bar

If you’re like many people, perhaps you track your fitness by an app or fitness tracker in hopes of reaching a personal goal. Each number can reflects the amount of progress made toward a milestone. The same is true on the web. Our June 15 Lunch & Learn, Analytics 101: Reading and Using Your Results will show you how to use your site’s analytics to track your business’ success.

How to access Google Analytics

Clueless about where to create an account and find the information? We’ll start by showing you how to access it.

How to interpret Google Analytics

Now that you know where they are and what they measure, we’ll show you how to understand the metrics where your site’s visitors are coming from and what they view or search for on your site.

What improvements you can put in place from what you learn

Knowing is half the battle. We’ll discuss various ways to use the numbers to set goals that drive traffic to your site, improve SEO, share your data and more.


The free lunch we cater from Taziki’s is a big part of what makes Lunch & Learns a success — because it’s easier to justify spending your lunch break on professional enrichment if you know you’ll be able to actually enjoy a meal while you learn. And if you’re looking for a place to network in Birmingham, you’ve found it — most of our Lunch & Learn students work at up-and-coming businesses in the Birmingham area, and there’s plenty of time to mingle and chat before and after class.

Seats and lunch are limited, so click here to sign in and claim your free Infomedia Lunch & Learn ticket. (And if you can’t make it this month, check out our 2017 Lunch & Learn schedule.) Because if anyone tells you “there’s no such thing as a free lunch,” you’ll know they haven’t met us here at Infomedia.


About Leslie

Leslie keeps our production department running smoothly with the help of lots of cute office supplies, personalized calendars and a morning cup of coffee (with a healthy dose of caramel if-you-please). With over a decade of experience managing production at Southern Progress and Willow House, she’s a natural fit as project manager at Infomedia, and she’s the glue that keeps our team together even during tough projects and tight timelines. Special talents include the ability to sing basically any ‘80s song on-command and find sale items for 20% cheaper with just a little online research. After hours, you’ll find her hanging out with her husband, Chance, son, Wells, and dog, Beau, playing Bunko with her friends, or watching historical dramas on Netflix.

See more articles from Leslie Johnson

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