Website Marketing

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You Should Be Investing in Fresh Site Content: Here’s Why

You spent all that time, effort and money getting your website ready for launch. It went off without a hitch and you popped the champagne to celebrate. Now what? If you’re thinking “setting it and forgetting it” when it comes to your new website, then you’re not getting the most out of your investment.

How Your Branding Helps Social Media Do Well

It can be tempting to approach your business’s social media channel like you do your personal accounts. Sporadically post pictures, videos and updates. But if you want to have a successful social media marketing campaign, it takes some planning and strategizing. One of the best things you can do? Branding! Keep reading for some tips to help you out as you get started.

How to Shoot Instagram Reels for Business

Instagram Reels have so many uses for your business. From education to promotion, these videos are a great way to grab your audience’s attention when they’re scrolling through Instagram. So, what’s the best way to stand out from the thousands of other reels out there? Keep reading for our guide on how to shoot your own Instagram Reels.

How Your Website & Social Media Work Together

Social media marketing is a great tool for your business, hands down. But many businesses treat it as an individual piece of their marketing, separate from other efforts. We’re here to help you understand how social media works with your website and SEO so that you can get the most out of your digital marketing.

How You Can Tell If Your Website Is Successful

You worked so hard to make sure your website is a perfect representation of your brand. You painstakingly chose the photography, proofed the copy and approved the design. But what now? In a world where everyone has a website, how do you make sure yours stands out from the competition? Keep reading for some tips to make sure the right people find your website!

Five Signs You Need a New Website

If you’re already asking yourself if it’s time for a new website, then odds are that the answer is yes. Unfortunately, most businesses still use completely outdated websites — no longer driving significant traffic or engagement. That’s why we put together some red flags that you should keep an eye on. If you answer yes to any of these questions, it’s past time for a new website.

Get Your Photos Ready for Your New Website

Photos can make or break even the best website design, so it’s important to have great images when you’re building a new site. The easiest way to get great photos is to hire a professional to set up a photo shoot — they can get exactly the right shots and make sure everything is covered, and they’ll edit and resize the photos for you. But what if you can’t make that happen?

Updating Your Website for the NEW New Normal

You probably updated your website at the beginning of the pandemic, but have you given it another look? Lots has changed in the past year, and it’s more important than ever to keep your customers informed. Start with your website — double check to make sure all of your information is accurate and make sure you’re providing the best possible user experience for everyone that visits your site.