A website without words is missing a key element — it’s unlikely to be indexed favorably by Google, and it probably isn’t communicating to customers and clients. Words are an important part of website building, but it’s tempting to focus on images and development and leave text as an afterthought. You’ll learn: How to incorporate keywords into copy, how to utilize existing marketing materials and how to get help when you need it. Find slides for this presentation here.
Your Go-To Guide for Writing Website Copy
Creating a new website is exciting. You get to pick fonts, colors and photography that represent your brand. But there’s something equally important that usually gets overlooked — the words.