The Skating Yogi

An offbeat, untraditional yoga website

Janna Stevens is our Head of Project Strategy, but she’s also a certified yoga instructor who needed a website with custom photography to promote her offerings. She specifically requested no lotus flowers, bright white backgrounds or washed out photography.

Get rolling with custom photography & copy

The Infomedia team started the process with photo shoots at Roller Motion skating rink in Bessemer and the Infomedia studio. Janna wrote her own copy, and the photos and text were delivered to the creative team before design began.

No lotus flowers here

Infomedia delivered a 1980s inspired site with neon colors to match the neon signs in an old school skating rink. This project was different from anything we’ve created, and it was enjoyable for the entire team! It’s also a testament to one of Janna’s core beliefs that she shares with all our clients — implementing a custom strategy before design is key, and it works.

“I couldn’t be happier with my photos and website. The team listened to my goals and ideas and delivered something more stunning than I could’ve imagined.”

– Janna Stevens

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