Hitting the nail on the head
O’Neal Industries is the parent company to nine subsidiaries with over 4000 employees. Prior to their homepage refresh, ONI received lots of calls and inquiries from customers seeking to purchase steel products. The goal of the website refresh was to clarify the company’s purpose while showcasing their strong culture, and that’s exactly what we did.
New-and-improved structure
The new homepage provides necessary context about O’Neal Industries and their purpose within the family of companies. There’s lots of information on the website, and our team ensured that it’s structured in a cohesive, organized manner that captures the user’s attention and effectively guides them through the website.

