Professional organization seeks redesign
to appeal to potential members

Alabama Defense Lawyers Association

close up image of a pillar on a court building
a phone tablet and computer displaying the Alabama Defense Lawyers Association website

The Challenge

The Alabama Defense Lawyers Association wanted to broaden their appeal with an updated website. They desired a more modern website along with content highlighting their organization’s benefits and past achievements.

Our Concept

Our team worked closely with the Alabama Defense Lawyers Association to create a site that appealed to new members and was useful to current members. Their members-only section features resources and announcements that require a password login to access. But potential members will have plenty to see on the Alabama Defense Lawyers Association’s site, which was expanded by adding pages like Member Benefits and Law Students that contained content from an Infomedia copywriter.