Client Stories

Win Free Taziki’s with Instagram? We’re in!

Taziki's is embracing social media on their new website, loading customers' hashtagged posts into the site.

Instagram challenge infographic

We had so much fun creating a new website for Taziki’s. We spent quality time with the Dolmades Plate, had several lunch meetings with the Grilled Chicken Basil-Pesto Gyro, and took coffee breaks with sides of baklava. Oh, and the people on the Taziki’s team were pretty great, too.

I enjoyed copywriting for Taziki’s online menu because they encouraged me to get creative. They aren’t afraid to be silly and fun in the service of their customers — and that shows in their commitment to social media, too. They’re encouraging customers to Instagram about our favorite meals, and they’ve created dedicated hashtags for menu items, too. When you post a picture of your hummus or Greek salad (and more) with a dedicated hashtag, you’ll see your picture feed into the Taziki’s website. Internet fame (well, kind of) AND the delicious Friday Special? We’ll take it!

To kick off the Instagram promotion, Taziki’s is offering a giveaway — every weekday, they’re giving away a $50 gift card to a winner randomly chosen from customers who hashtag their Taziki’s meals. That’s not one gift card overall — that’s one gift card EVERY DAY (through August 8), making the chances of winning pretty high.

I’m excited to see a company embracing social media like this, and I’m eager to see how it works out. It’ll also be fun for all of us at Infomedia to watch the website we created fill up with customer-created content from linked Instagram posts. And, in my opinion, any excuse to eat more Taziki’s is a good one.


About Carrie

Carrie has been copyediting and writing for fifteen years. Her skills were forged in the newsroom at The Birmingham Post-Herald and she’s a huge book nerd (she moonlights as Southern Living’s book reviewer), but a love of paper and ink hasn’t stopped her from mastering the digital world as well: She’s had a blog pretty much since they existed, and she’s run social media for companies big and small. Carrie’s always ready to take on a new communication challenge, lecture us about the proper use of semicolons, or defend the fact that her Instagram account is filled with selfies.

See more articles from Carrie Rollwagen

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