Marketing

When to Expect Results from Your SEO Strategy

Your SEO strategy needs to build some momentum before you see results — that's just how it works. But when will you see returns? Read on to find out.

Michael Kierspe working on his computer

We’ll cut to the chase right away: You’re not going to get immediate results from your SEO strategy. That’s just not how SEO works — but it DOES work.

Think of your SEO strategy as a long-term investment in your business. It needs to build up some momentum before you start to get returns. But how long will that take? Keep reading, and we’ll take a deep dive into what you can expect.

You Decided to Dive into the World of SEO Strategies — Now What?

First off, good for you! SEO isn’t very well understood by most people. That means that business owners aren’t as likely to invest in it — but it’s SO important for your website and business! So congratulations on looking at the long term. 

Now, you may not like this next part. But when we get asked, “How long will it take to get results?” the answer is almost always “It depends.” But we wouldn’t leave you with just a two-word answer. Here are some things that it depends on:

#1 Industry

Google can be a little picky when it comes to specific industries and throw up a lot of restrictions or requirements. When that happens, your SEO strategy will likely include more upfront work. But we know some experts who can help you navigate all that red tape.

#2 Website

Believe us, we know. You spent a lot of time, money, tears and more on your website. You don’t want to hear that it could be holding you back. But the truth is that it could be. If your website isn’t optimized for your SEO strategy, it’ll take longer to see results. But don’t worry! Our team can get your website in tip-top shape.

#3 Competitors

How saturated is your market? You and all of your competitors are fighting for that top spot on the Google search results page. If you have a one-of-a-kind business, then you have less to worry about. On the other hand, if you’re trying to rank for “best restaurant in Birmingham,” then you’re going to need a little more time.

#4 Dedication

How badly do you want to be at the top of the rankings? If it’s bad enough, you’re much more likely to get there! Because this is a long-term investment from you, you have to maintain that dedication to get results. 

Hire an SEO Expert: Google is constantly changing, and you need someone invested in making your strategy work.

Hang in There: Don’t give up after one month. It may not look like you’re getting a good ROI, but like we’ve said — it can take a while to get SEO results.

Infomedia Can Help

Ready to get your website noticed? A solid SEO strategy is a great place to start. Let’s talk! We’d love to walk you through keyword research, local search optimizations and more.

Alana Harmond

About Alana

Alana has always had a love for writing and all things creative. She graduated from UAB with a degree in Marketing and concentration in social media management, and she now carries her passion into her position at Infomedia as Content Strategist. When she’s not typing up copy for a client’s website or providing a continuous supply of pink Starbursts to her officemates, you can find Alana hanging out with her friends and her cats, Iver and Rosy. She also enjoys singing and playing guitar, taking care of 90+ houseplants, and compiling her “one second every day” video.

See more articles from Alana Harmond

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