DIY Your Website Copy: Find the Right the Words for Your New Website
There are a lot of things about a new website to get excited about: Fonts! Colors! Pictures! But there’s a little something that almost always gets overlooked — the words.
Website Marketing
5 Ways You’re Making Website Content Harder than It Has to Be
We’ve all heard some form of the phrase, “Start strong, finish strong,” and that certainly applies to launching a website — what you do in the first month of your project has a huge impact on how happy you are at launch.
Updating Your Website for the NEW New Normal
You probably updated your website at the beginning of the pandemic, but have you given it another look? Lots has changed in the past year, and it’s more important than ever to keep your customers informed. Start with your website — double check to make sure all of your information is accurate and make sure you’re providing the best possible user experience for everyone that visits your site.
Microsoft to Phase Out Internet Explorer
For quite some time now, Microsoft has been phasing out the use of Internet Explorer as a web browser. If you’re still using Internet Explorer, we understand — it can be hard, and even costly, to make a major change, especially when it impacts your entire company. But, with Microsoft drawing a line in the sand, it’s clear that it will only get harder and harder to use Internet Explorer.
Is Your Ecommerce Website Ready for a 2020 Christmas?
It’s not quite Halloween, but brick-and-mortar shop owners are already thinking ahead to the holiday season — and after this Grinch of a year, the forecast may not be looking so merry and bright. Many retailers haven’t had to depend on their websites for sales in the past, but this year will be different — and a little preparation can go a long way in getting your site ready to sell.
One Quick Question — A New Podcast
Our clients are the heart of our business, and we want you to understand our process and everything it entails. So we’re excited to announce our newest venture: a podcast called One Quick Question.
Our 5 Favorite Remote Work Tools
Because of COVID-19, many companies have transitioned to remote work — and it happened quickly and without much warning.
Want a Successful Social Media Strategy? Make a Solid Plan
Your social media goals are no different than the ones written in your planner — they both take time and attention. Here’s why you should plan out your social media content.
Writing Website Copy Users Will Actually Read
Don’t bore the visitors of your site with mundane information. Instead, guide them through an experience and lead them to take action. In this blog, we’ll explore the ins and outs of writing UX copy — and how you can use it to generate more sales and leads.
3 Ways Google Analytics Can Help You Track Performance
The key to making Google Analytics work for you is being able to translate the data points into answers to questions you really want to know about your customers. Graphs and charts aren’t helpful unless you can turn them into useful action steps.
Here’s a Message from Your Future Self: Guard Your Data with Secure Forms
With many businesses now operating remotely for the first time ever, you’ve probably discovered that there are upsides and downsides to telecommuting. One positive of remote work is location flexibility, but this comes with its own set of risks for both you and your customers.
Learn to Take Your Own Website Photos at Our Workshop
If you post regularly to your website, blog or social media, learning to take your own website photos can save you money and frustration. Infomedia’s new workshop will teach you how to get great results using the camera (or phone) you already own.
Support Your Clients with a Custom Training Center
Our Training Center has been an important client resource for years, but during the COVID-19 outbreak, it’s become even more popular. It gives us a way to connect with our clients in a way that’s helpful, not pushy. It empowers clients who want to learn more about improving their web presence to learn in a way that’s adaptable to their schedules and always accessible.
What’s the Best Way to Take Contactless Payments?
One day, you’re open to the public. Suddenly, you’re plunged into offering curbside service and delivery options. Then, just as quickly, you’re doing a hybrid of both — maybe you’re able to open your doors, but only to a limited number of people, and only if you take huge precautions. Many customers still expect contactless options.
Perfect Business Books for Quarantine Reading
Admittedly, I’m very weird in many ways. First off, my wife and I have five children. Weird. Also, I’m a pretty big (very big) Star Wars fan. Weirder. I genuinely think D&D and Pokemon are just as engaging and valuable to the human experience as football or baseball. Straight up nerdy.
Quarantine Got You Down? Join Us in Health Bingo!
Is quarantine keeping you on the couch a little more than you’d like? Has losing access to your gym thrown off your workout routine entirely? Is your pantry stocked with comfort foods instead of fresh vegetables because getting groceries is such an ordeal? Yeah, us too.
Free Webinars to Watch During Quarantine
We’ve had to indefinitely postpone our Lunch & Learn series for 2020. Lunch & Learns are a time when we look forward to meeting with our clients, and we miss seeing you all in person. (We miss seeing each other in person, too, actually.) But all is not lost — today we launch a new series of short webinars to help stay up-to-date on website news and improvements.
What Do Believers Do When We Can’t Meet for Church Service?
There is something spiritually important about being able to gather together. Worship, communion, breaking bread, holding hands — these are all integral parts of our services, and they can’t be replaced by simply watching a service online.
Be the Star of Your Conference Call with 10 Pro Tips for Remote Meetings
Since more and more Americans are being quarantined, many of us have been plunged into the world of working remote when we weren’t expecting it. One reality for many of us when it comes to remote working is video conferencing — being in remote meetings over Google Hangouts, Zoom, Go to Meeting or Slack Video Conferencing.
Six Ways to Get Your COVID-19 Messaging to Customers
The current global pandemic has caught the entire world off guard in so many ways. For our businesses, it’s become essential to communicate our response to our customers.
How to Get Your Ecommerce Site Up and Running Fast
As COVID-19 keeps so many of us inside “social distancing,” more and more small business owners who’ve always relied on their brick-and-mortar stores are suddenly needing to launch online businesses. Are you a business owner who currently has a website that you’ve always used as a sort of brochure, but now you need it to start working for you and selling products?
Are You Unexpectedly Working Remotely? We’ve Learned a Few Work-from-Home Tips
We’ve learned a thing or two about working remotely, and with everyone implementing social distancing to limit the spread of COVID-19, our insight is coming in handy.
Merry Christmas, from Our Office to Yours
The Infomedia Christmas party was a bit bigger this year; we joined together with our sister companies, Uptick (digital marketing) and CrowneWorks (video and photography). And although we usually go offsite for our holiday party, this was the year we all moved in together to a new office across the street from Pepper Place, so we decided to have our party at the office so our families could see our new space.
How to Share Images for Your Website
Online storage providers like Google Drive and Dropbox offer an easy way to house images and files for collaborating with other businesses, freelancers and coworkers. For our clients, it’s a convenient way to share high-quality images without accidentally sending compressed, low-resolution versions of your images.
Downloading Photos from the WordPress Media Library: All Your Dogs in One Place
Images are an essential part of websites and blogs: they make your page look more appealing, support themes or moods in your writing, and are informative for your readers. Plus, they can show off how photogenic your dog can be.
Vote for Your Favorite Costume in Our Infomedia Halloween Contest!
Cast your vote for the 2019 Infomedia Halloween office costume contest winner through our Facebook, Twitter or Instagram pages!
What’s Happening in Birmingham this November? Find Out with Our Free 2019 Calendar
While 2019 might seem to be winding down, the amount of events are only gearing up in Birmingham. Spend November attending festivals, learning more about the Magic City’s history and looking for unique Christmas gifts. You’ll find all of these events and more on our free calendar download.
The Seven Habits of Highly Effective Business Bloggers
Learn how to improve your professional blogging.