We know it's not even Halloween, but is your ecommerce website holiday ready? For tips on getting prepared, join us for a free Lunch & Learn October 18, 2016 at Innovation Depot in Birmingham, AL.
Happy Halloween! It’s my very favorite season of the year, but as the ghouls and goblins are getting ready for their treats, some of us — especially those of us who own retail businesses — are already thinking about elves and gifts and mistletoe. As you prepare your brick-and-mortar store for the hustle and bustle of the holiday season, we have an important question to ask: Is your website and ecommerce platform ready for Christmas?
Don’t worry — we have everything you need to get your website holiday ready. The speaker will be Carrie Rollwagen — Carrie’s our Communications Director here at Infomedia, but she also co-founded Church Street Coffee & Books, a small business in Mountain Brook, Alabama, so she knows a thing or two about holiday retail sales. At our October Lunch & Learn, Optimize Your Ecommerce Site for Holiday Sales, Shipping and Traffic, we’ll help you get your ecommerce website ready to play Santa. Here’s what we’ll discuss:
How to be sure your shipping system is functioning perfectly
At Christmastime, you have to be especially clear with customers about shipping expectations and shipping costs. Now is the time to be sure your website’s shipping is set up correctly.
What inventory issues to look out for in high-sales months
You definitely don’t want to run out of inventory at Christmas — and if you do, you don’t want to register online sales that you can’t fulfill. We’ll help you make sure your inventory is set up correctly so you don’t run out of stock during the busy holiday season.
How to pre-schedule a sale so it launches on the correct day
Want to launch a Black Friday or Cyber Monday sale on your website, but know you won’t have time to manage it when the time comes? If you’re too busy with brick-and-mortar sales to launch your website sale, that’s okay — we can tell you how to automate the sale so you don’t need to physically start it on the day of launch.
What you’ll need to get your website selling for the holidays
You’ll want to back up your website promotions with emails, eblasts and social media promotions so your customers know to visit your site. We’ll tell you what you’ll need to start promoting your sales.
Free lunch from Taziki’s & Birmingham network opportunities galore
The free lunch we cater from Taziki’s is a big part of what makes Lunch & Learns a success — because it’s easier to justify spending your lunch break on professional enrichment if you know you’ll be able to actually enjoy a meal while you learn. And if you’re looking for a place to network in Birmingham, you’ve found it — most of our Lunch & Learn students work at up-and-coming businesses in the Birmingham area, and there’s plenty of time to mingle and chat before and after class.
Seats and lunch are limited, so click here to sign in and claim your free Infomedia Lunch & Learn ticket. (And if you can’t make it this month, check out our 2016 Lunch & Learn schedule.) Because if anyone tells you “there’s no such thing as a free lunch,” you’ll know they haven’t met us here at Infomedia.