Find Your Way through the Social Media Woods with Y’all Connect

This Birmingham conference promises real, practical takeaways for building your business.

We’ve all heard great things about using social media for business. We hear success stories and claims of increasing business exponentially. We hear a lot of buzz about hashtags, and we see companies rewarding their Facebook followers and hosting giveaways on Twitter. But how do you actually start using social media and other internet marketing tools for your business?

Y’all Connect is Birmingham’s answer to that question. Communication Consultant Wade Kwon puts this annual conference together, gathering experts to talk about social media. What’s different about this conference? For one thing: real, practical strategies. Too many conferences deal with conceptual problems without getting into the nitty gritty of making the concepts work for you, but Y’all Connect is different. Its mission is to “Give you practical takeaways in corporate storytelling.” As someone who’s sat through a few too many time-wasting meetings, “practical takeaways” sounds like music to my ears. Check out a few of the courses on offer to see how that strategy is integrated into the conference:

  • Time Management for Bloggers: Streamlining Your Editorial Workflow and Grow Your Business Efficiently (Syed Balkhi)
  • How to Be Really, Really Attractive on Social Media (Jen Barnett)
  • The Future of Search in a Social World (Alison Groves)
  • Empower the Advocates of Your Brand: Your Employees (Ramon De Leon)
  • The Accidental Jerk: How Brands Kill the Social Conversation (Kary Delaria)

Another strength of Y’all Connect? Powerful networking opportunities. Many of Birmingham’s media professionals will be there, and almost everyone will be looking to make connections. Sometimes we forget that human connections are the heart of social media, and strengthening our social network in person can be a great boost for our online presence as well.

Sign up for Y’all Connect here, and I’ll see you at June 13. Come find me near the sign-in — I’ll be sitting at the book table!

woman laughs while looking off camera for Infomedia

Carrie has been copyediting and writing for fifteen years. Her skills were forged in the newsroom at The Birmingham Post-Herald and she’s a huge book nerd (she moonlights as Southern Living’s book reviewer), but a love of paper and ink hasn’t stopped her from mastering the digital world as well: She’s had a blog pretty much since they existed, and she’s run social media for companies big and small. Carrie’s always ready to take on a new communication challenge, lecture us about the proper use of semicolons, or defend the fact that her Instagram account is filled with selfies.


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