Now Is the Time to Get Your Ecommerce Site Set up for Christmas 2018 (Yes, Really)

Have an ecommerce business? Now’s the time to start thinking about getting your site ready for the 2018 holiday season.

cute marshmallow man lays in a cup of hot cocoa on a table decorated for Christmas

It’s beginning to feel a bit like an Alabama Christmas here in Birmingham, and even though temperatures are set to warm back up by the end of the week, it’s a good reminder for those of us who own ecommerce businesses that it’s already time to start prepping for the holidays.

Before you drag out the garland and restock the gift wrap stations in your physical store, autumn is a perfect time to make sure everything’s set up with your online store — after all, Black Friday is only two months away, and planning for your online sales now will free you up to deck the halls more merrily come Thanksgiving.

We’ve collected a few resources to get you started. Head over to our training videos page to watch our free webinar, Optimize Your Ecommerce Site for Holiday Sales, Shipping & Traffic — in it, I walk you through all the steps for prepping your site for the holidays. (Want to preview the material? Click here to view the slides from that presentation.)

We also have a few blogs that can help you prepare:

Getting a jump on setting your ecommerce site up for Christmas 2017 will help you feel less hectic — it’ll also minimize mistakes and give you time to perfect everything from shipping methods to sales banners and promotions, and all that means higher sales for you and your business.

Need an extra hand in setting up your site? Our Infomedia Support team can help you create holiday banners, navigate ecommerce shipping, and add pages, content and photos to your site. Give us a call at 205-823-4440 or contact us here and see how we can help.


About Carrie

Carrie has been copyediting and writing for fifteen years. Her skills were forged in the newsroom at The Birmingham Post-Herald and she’s a huge book nerd (she moonlights as Southern Living’s book reviewer), but a love of paper and ink hasn’t stopped her from mastering the digital world as well: She’s had a blog pretty much since they existed, and she’s run social media for companies big and small. Carrie’s always ready to take on a new communication challenge, lecture us about the proper use of semicolons, or defend the fact that her Instagram account is filled with selfies.

See more articles from Carrie Rollwagen

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