Imerge Innovation Awards set for August 23, 2017
Celebrate regional innovators, support economic development and attend the “Party of the Year” at the 2017 imerge Innovation Awards.
Category: Business Strategies
Three Reasons You Need a Blog
Think you’ve missed the blog bandwagon? Don’t worry: We saved you a space. Now is just as good a time as any to blow your business or brand’s horn on the internet. Actually, maybe it’s the best time, because you can learn from the intrepid souls who launched theirs before you.
Is Black Friday Shopping Going Online?
Black Friday is trending away from long lines at the store. Instead, Cyber Monday and ecommerce sales have slowly gained on Black Friday’s brick-and-mortar sales in the past few years, and they show no signs of stopping soon.
REV’s Big Pitch Fosters Small Business in Birmingham
Contestants in The Big Pitch, REV Birmingham’s small business incubator contest at Thomas Jefferson Tower held on November 12, 2016, have a chance to win $15,000 and an Infomedia website.
6 Ways to Prep Smarter for a Conference
Take your conference prep a step further — we share tips for better networking and social media connections at conferences like WordCamp Birmingham 2016.
Startups, Science & Tech in the Magic City: It’s Innovation Week in Birmingham!
Birmingham is a city of hidden talents — and Innovation Week, happening now in downtown Birmingham, is trying to bring those hidden startups and scientific breakthroughs into the light.
5 Reasons You Need Website Support After Launch
We know from customer feedback that website support is one of the highest-rated benefits for our clients. Web support can help with updating, making changes to your website, and keeping up with pesky details like domain names.
There’s No Place Like Home: 4 Reasons to Choose Local for Website Design
When it comes to choosing professional website design for your business, you have lots of options: The Internet puts the world at your fingertips (pretty much literally) … so why pick one that’s close to home?
Finish Strong: Why Major Companies Choose WordPress
Building a website is a big undertaking that requires big trust, so choosing a company that uses secure CMS like WordPress makes a huge difference in your success. See why WordPress is the choice of companies like Forbes, Best Buy, The New York Times, and Infomedia!
Coach Infomedia: Get Fit For 2016
The new year is here, so it’s out with the old and in with the new! It’s the time when everyone sits cozied up on those first few chilly mornings of January and plans out how they anticipate the year to go. It’s the week of reflection, of strategy, resolution, and of reinvention. But while you’re making plans to eat better, get out more, and to talk to Aunt Marge a little more often this year, don’t let your website fall off the list of things to shape up this year! We can assure you that your site won’t run around the proverbial Google block all by itself.
Make Your Website a Winner with Auburn’s Timely Plays
They say, in the South, everything revolves around football. I don’t know about that, but I know there’s a lot we can learn about life — and business — from what happens on the field. It’s no secret that I’m a huge Auburn Tigers fan (just check out the multiple Aubie statues in my office), […]
10 Ways to Get Your Website Ready for Cyber Monday
Cyber Monday is coming up soon, but there’s still plenty of time to get your site in order and rack up some big sales. And remember, if you’re an Infomedia client, we’ll help you with all of these — just give us a call.
Find Your Company’s Jar Jar Binks: 5 Ways to Discover What People Hate about Your Business
How do you find the Jar Jar Binks of your company — that thing that’s driving away clients without your knowing about it? Use our 5 tips to discover what people are saying about your business and find out what you could improve for better reviews.
Is Your Website Poisoning Your Business? What’s Wrong — and How to Make It Better
Is your website poisoning your business? If you want your site to drive customers to your business, you’ll need to follow a few key rules. Luckily, they’re simple, and we can help.
Stop Monkey-ing Around! Use MailChimp to Send Better Email Newsletters
How do you get started setting up an email newsletter for your business? Thankfully, it’s pretty simple with a tool like MailChimp or Constant Contact. We like both services, but today we walk you through starting a free MailChimp account.
Let’s Get Personal: 7 Ways an Email Newsletter Can Grow Your Business
You probably see several newsletters in your email inbox every week — but does your business have its own newsletter? If not, you could be missing out on customers. We’ve revamped our Infomedia newsletter and seen a lot of success from it, and we’re sharing our secrets on today’s blog.
How to Blog for Your Business — Even If You’re Not a Writer
Want a recap and slides from our blogging for business Lunch & Learn? You’ve got it! In our blog and video, we learn how to blog for business, how to use SEO and keywords to your advantage, how to put together a blogging team and how to come up with blogging content easily.
Responsive Design: The “Do or Die” of the Web in 2015
When Google makes an announcement, you need to pay attention! Google has given webmasters over a month’s notice to follow their new guidelines for mobile friendliness. They announced that on April, 21 (which is next Tuesday) that mobile search engine results will weigh more heavily on your site being mobile friendly. This means that your site NEEDS […]
Google, Google, Read All About It
When Google makes an announcement, you need to pay attention. Google is giving webmasters over a months notice to follow their new guidelines in mobile friendliness. They announced that on April, 21 the mobile search engine results will weigh more heavily on your site being mobile friendly. How to know if you’re ready Google has […]
Business-to-Business Matchmaking 101: Find the Right Fit before You Commit
In some ways, making a commitment to the company that will handle your business-to-business solutions can be similar to moving forward in your relationship — deciding on a B2B partner takes careful evaluation, critical thinking, comparing and contrasting of other suitors (as well as many other factors), and it’s important to chose a company that understands the particular needs of B2B clients and has lots of experience handling them. Looking for your B2B soulmate? Here’s what to look for.
5 SEO Techniques for Local Businesses
We talk a lot about SEO (Search Engine Optimization), and it’s because SEO can have a big impact on the bottom line of your business. Google often changes their algorithm, making SEO more tricky — some of these Google’s algorithm changes are small, and some are really big. The real winner in SEO strategy these days? Going local. We’ve seen this trend coming for some time, but Google’s local focus is only growing as people search more locally and use their smartphones to search.
5 Ways to Blog Better in 2015
Carrie Rollwagen, author of The Localist, shares her blogging resolution tips and five ways to blog better in the new year.
World Series of Business: Birmingham’s Big Pitch
This is the fourth in our series from guest blogger Marty Swant who is joining us for a series on creative collaborations in Birmingham. Marty is a writer, musician, and the very definition of a “Man about Town” — he’s so likely to be spotted at the best shows and new events in Birmingham that there’s even a hashtag, […]
It’s Design Week in the Magic City!
Designers of all types from Alabama and elsewhere in the U.S. will be in Birmingham next week for the second annual Design Week Birmingham.
Creative Roundtable Solves Problems, Brings Innovators Together
Guest blog by Marty Swant: Brooke Fleming and James Kling bring a community of artists and entrepreneurs together each month at Birmingham Creative Roundtable.
The Ha-Ha Factor: Want People to Watch Your Video? Make It Funny
Even corporations that are traditionally very straight-laced are loosening up and injecting a little bit of funny into their videos. Case in point: Delta.
Is HTTPS Now a SEO Ranking Signal?
Google has announced that HTTPS — HTTP Secure, or HTTP over Transport Layer Security — will be used as a ranking signal.
Don’t Feel Like Blogging? Hire a Ghost.
I’ve been an advertising professional and a motivational speaker. I’ve been a potter and a wedding coordinator. I’ve been a CEO and a lawyer and a musician and graphic designer. It’s not because I’m a secret agent or anything (although that would be pretty rad). It’s because I’m a ghostwriter, and that means it’s […]
Breaking It Down: Five Essential Elements Every Ecommerce Site Needs
Every ecommerce website needs certain key elements in order to succeed. Here is more information from the experts at Infomedia.