We talk a lot about SEO (Search Engine Optimization), and it’s because SEO can have a big impact on the bottom line of your business. Google often changes their algorithm, making SEO more tricky — some of these Google’s algorithm changes are small, and some are really big. The real winner in SEO strategy these days? Going local. We’ve seen this trend coming for some time, but Google’s local focus is only growing as people search more locally and use their smartphones to search.
Google’s new study on branding and (PPC) Pay Per Click advertising has interesting branding implications.
Google has announced that an upcoming change to Google Authorship will involve removing Google+ profile pictures from search results.
In social media marketing, asking questions can generate significant engagement.
Google is apparently “breaking up with links,” and could instead use a myriad of on-site metrics to gauge the effectiveness and relevance of your website.
Since more traffic can lead to more conversions and more revenue, having a strong Domain Authority is important to SEO.
With almost no growth traditional in marketing, 80% of B2B marketers said they will increase digital spending in 2014.
Links are like the currency of SEO: the more you have – and the better quality they are – the higher your site will rank.
The same tactics that work great for magazines can build your blog as well.
People are creating marketing solar systems for their companies without putting their websites at the center where they rightfully belong.
Of course, you don’t want your site penalized by Google for duplicate content. Here’s how to prevent getting blocked.
First, be sure your content tells a good story. But it’s also important to keep your material succinct.
What big SEO changes can you expect in 2014, and how can you start preparing for them today?
Turn your website visitors into customers by focusing on conversions.
You know responsive makes your site function better, but did you know it could improve your search ranking?
Google has made some changes on how users can access search referrals. Here’s what you can do now.
We spend a lot of time talking about what SEO is and what we do. Today, we take a look at some things that SEO is not.
Infomedia’s Lead WordPress Developer was profiled yesterday on WooThemes’ blog.
The term SEO has a perception problem. In this blog series, let’s chip away some of the things SEO isn’t and we may get a better view of what it is.
Infomedia has WON the $25K office makeover sponsored by Turnstone. Special thanks to everyone who voted. Stay tuned for the new office reveal..
How many times did your mother ever tell you, “You never get a second chance to make a first impression”?
Which Web Marketing Approach is Right For Your Business?
Rankings are important for your visibility, but targeting your content is the key to generating leads that will ultimately make your site more successful.
Flash related side effects actually discourage search engine pick-up. The bottom line: Flash can hurt a website’s performance.
There are all kinds of things that you can do wrong when building a website that even the most seasoned veterans of the web wouldn’t know or recognize.